| Using the
Web Merchant Logo
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The Web-Merchant Logos and Registered Marks ® below
are intended for use in specific situations. Please
use the logos in accordance with these rules.
Modifications in size, colour or content are not
allowed in any form.
If you wish to discuss business development opportunities
or the co-branding of Web-Merchant with your marketing
strategies, please e-mail info@web-merchant.co.uk.
If you have any questions with regards the use of the
Web-Merchant logos, please contact support@web-merchant.co.uk
or telephone +44 (0)1482 500334.
Please note that Web-Merchant logos and their use on
third party sites are monitored for accuracy.
General use of the Web-Merchant Logos
These logos are for general web site use where a user
can be directed to the Web-Merchant public domain web
site for details of the products and services available.
The logo(s) should link to the Web-Merchant site using
the following HTML code using the appropriate image
file name reference:
<a
href="http://www.web-merchant.co.uk" target="_blank"><img
src="wm_imagename.gif" width="227"
height="60" border="0"></a>
Powered by Web-Merchant
If you wish, you can use the above 'Powered By' logo
to direct your shoppers to security information on the
Web-Merchant site. This logo can be used on live integrated
web sites. The button should be linked using the following
HTML:
NB. Please use the exact code, to open a new browser
window, so that any store sessions ID's are not broken
at your site.
<a
href="http://www.web-merchant.co.uk/security.asp"
target="_blank"><img
src="wm_poweredby.gif" width="80"
height="30" border="0"></a>
Credit/Debit
Card Logos
You can now display credit and
debit card logos on your web site. This is a welcome
step forward for our customers. Until recently you were
only allowed to display card logos on your payment page;
now you can display them anywhere within the body of
your site.
How will this benefit me?
Trusted card logos such as Visa
and MasterCard
enhance shopper confidence at the point of purchase.
By adding credit card logos into the body of your website,
you can tell your shoppers exactly which cards you accept
whilst they are browsing your store. This will boost
shopper confidence and encourage them to make a purchase.
How should I make the changes?
At present, card logos and any other payment methods
you accept are displayed automatically on your payment
page. If you also want to add the logos into your web
site to boost shopper confidence, click here.
Where should I place the card logos?
Card Scheme rules and European distance selling regulations
say that you should display the card logos at the point
of entry to your shop so that shoppers are aware of
the payment instruments you accept. In the context of
online trading this is a useful way to assure your shoppers
that your business is effectively endorsed by the big
card schemes and that they can shop safely.
Credit and debit card logos should be displayed in
a prominent position, anywhere on your website. We recommend
that you add the card logo images, before your cardholder
payment instructions on pages that promote the products
and service that you offer. However, you can insert
the card logo images into as many pages on your website
as you wish.
       
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